Partner Deck
18 Holes to Home
One round. A real Pacific Northwest real-estate plan — buying or selling — from a Compass broker and a licensed lender who play through it with you.
Prepared for: [OPERATOR-FILL: partner or brokerage name]
18holestohome.com · 2026-07-05
The project, in one line
We earn a low-pressure hour with Pacific Northwest buyers and sellers — a free round or planning session — and leave them with a real plan from a broker and a lender.
The round is the meeting format, not the offer. Golf, coffee, Zoom, or office — every audience gets a golf and a non-golf way in.
The audience & market
Buyers and sellers, in equal measure
Buyers
First-time and move-up buyers across King, Pierce, and Snohomish County. They arrive through the round, the buyer tools, and the market content.
Sellers
Equity-rich PNW homeowners weighing timing and prep. They arrive through the seller page, net-proceeds and curb-appeal tools, and the sell-first content.
Service area: King, Pierce, and Snohomish County, Washington. Portland, Spokane, and Boise pages are educational comparison content, not direct transaction service areas.
What's built — real and live
A working funnel, not a landing page
- 7-step /join funnelA guided wizard: path, contact, session format, stage, timeline, budget, and details — buyer and seller aware.
- Callback captureOne-tap “call me back” requests route into the same lead pipeline as the round application.
- Admin lead workflowEvery lead lands in an admin console with buyer/seller filters, status, and a weekly funnel view.
- Buyer + seller toolsNet proceeds, closing costs, affordability, and a curb-appeal checklist — all live and on-site.
- 124-URL sitemapA real content library — 60+ market-insight articles, city pages, and buyer guides across the PNW.
- Licensed & attributedIsaac (NWMLS #146754) and Andrew (NMLS #1264497), with Equal Housing marks visible site-wide.
The marketing engine
Four pillars, one weekly rhythm
A weekly rhythm anchored to Instagram, on a repeating monthly arc.Reels lead the growth; feed posts carry the team and the calls to action; stories run daily. Every call to action routes to an on-site, trackable form — never a “DM us” funnel.
- 1TeaseWeek 1
- 2LaunchWeek 2
- 3ProofWeek 3
- 4Recap and seedWeek 4
The full plan, calendar, and guardrails live at 18holestohome.com/toolkit.
Results so far
What's live, and what we measure
- ✓Product live at 18holestohome.com with a 124-URL sitemap and 60+ published market-insight articles indexed for search.
- ✓Full buyer and seller funnel built and shipping: 7-step /join, callback capture, and the admin lead console.
- ✓Instagram campaign staged and ready to fire on the launch window.
Lead & conversion numbers
[OPERATOR-FILL: rounds booked, buyer/seller split, and confirmed-meeting counts once the campaign has run. We report conversions, never vanity metrics — no number goes on this slide until it is real and verifiable.]
Growth roadmap · next 90 days
From launch to a repeatable rhythm
- Days 0–30Fire the launch calendar. Establish the lead baseline and the buyer/seller split. Book the first rounds; capture the first consented recap.
- Days 31–60Run the monthly arc — tease, launch, proof, recap. First social-proof round recaps. A small, measured, tracked local test only if organic and attribution look clean.
- Days 61–90Deepen the seller side. Open partner and course collaborations for free reach. Decide the next expansion from real KPI evidence, not assumption.
What we need from you
A short list, clearly stated
- Consent to co-market — your name and photo on partner spotlights and round recaps, only after written sign-off.
- Warm introductions from your sphere — the round is inherently referable, and your network is day-one distribution.
- Availability to play or host the rounds and planning sessions the calendar books.
- [OPERATOR-FILL: any partner-specific commitment — co-op budget, content contribution, territory, or exclusivity — agreed one-on-one, not assumed here.]
Revenue model
What success pays
The funnel produces qualified buyer and seller leads. Those become represented transactions, which pay through standard real estate and lending channels.
Split & terms
[OPERATOR-FILL: the exact referral, commission-split, or co-marketing terms between 18 Holes to Home and the partner. These are agreed directly and are not published on a public deck.]
No outcome is guaranteed. Mortgage terms are subject to underwriting and lender program eligibility. This is not financial or investment advice.
How we stay honest
The rules we don't bend
- ●"Free" always means the round or session only — never free representation, financing, or closing costs.
- ●No guarantees of outcomes, financial or housing, on any post, story, or caption. Education first, not promises.
- ●Broker and lender attribution stays visible wherever representation or financing is mentioned: Isaac Ortiz, Compass Northwest, NWMLS #146754; Andrew Moran, GoRascal, NMLS #1264497.
- ●Equal Housing Opportunity and Equal Housing Lender marks stay visible wherever representation or financing appears.
- ●Every call to action routes through an on-site, trackable form. No "DM us" funnels; profile links are proof only, never a conversion path.
- ●Testimonials and round recaps run only after written consent is confirmed. No fabricated deals, numbers, or client names.
Next step
Let's book the first round.
Everything you just saw is live. The offer is one free round and a real plan — for buyers and sellers both.
Contact: [OPERATOR-FILL: partner-facing contact name, email, or phone]
Equal Housing Opportunity. Isaac Ortiz · Compass Northwest · NWMLS #146754. Andrew Moran · GoRascal · NMLS #1264497.